Join(RED)

ONE.org and Join(RED) are great for launching interactive campaigns that are provocative and engaging. Most importantly, it’s never difficult to miss their message, which is to support an AIDS-free generation by 2015. Now that it’s been 30 years since the discovery of HIV/AIDS, it blows my mind that a generation unaffected by this epidemic can be a reality! It just makes sense to promote an effort that would impact lives in a very dramatic way.

Their latest campaign, launched on World AIDS Day, is one of my favorites so far. The 2015 Digital Quilt represents thousands of pledges by people like you and me who have committed to supporting the ONE campaign.

Through our donations or just by spreading the word, we are all promoting a future AIDS-free generation.

I visited the Join(RED) website to create my own patch and personal message, and I’ve already shared it with my Facebook friends. It was so easy…and makes such an impact! I hope that you all will consider joining the movement too.

The best way to get started is by visiting the Join(RED) website (I’m not sure how long the campaign will run). But looking forward to seeing all of your patches!