Tracey Lewis is a writer investigating the narrative, through journalism and brand association, behind modern-day cultural connections, social responsibility, and corporate identity.
Tracey Lewis
God’s Holiday Gift: Be Mindful of What You Pray For

God’s Holiday Gift: Be Mindful of What You Pray For

Earlier this year, I read somewhere that it is possible to train yourself to spend an entire day in prayer. Virtuous as it may be, this piece of information stunned me. How is it possible – between responsibilities, relationships, work, eating, and exercise – to spend an entire day praying? Of course like most Christians,...

Supporting Children’s Choice Toy Drive

Happy holidays! It’s not that Christmas has lost its panache, per se, as much as what was once considered to be the most magical time of year has become more of an iconic celebration of all things spiritual – be it the spirit of generosity, the spirit of religion, or the spirit of indulgence.By far...

The “Love Bus” That Inspires Random Acts Of Kindess

There was a time when Philadelphia was known as the ‘City of Brotherly Love,’ but now the term is sort of a satirical moniker as Philly faces murder rates comparable to those of troops who died in the Iraqi war. With Philly leading the nation’s largest cities in homicides, it has gotten so bad that...

MLB Star Ryan Howard Donates $1.2 Million To Philadelphia Schools

Zimbio This story particularly touches my heart because it takes place in my hometown – the wonderful City of Brotherly Love! The Philadelphia Phillies’ first baseman, Ryan Howard, announced that his foundation would provide $1.2 million in Adidas athletic gear to 61 schools within the Philadelphia School District. This is going to make a huge...
Social Obsessions | ONE and (RED) Launch 2015 Digital Quilt to fight AIDS

Social Obsessions | ONE and (RED) Launch 2015 Digital Quilt to fight AIDS

Join(RED) ONE.org and Join(RED) are great for launching interactive campaigns that are provocative and engaging. Most importantly, it’s never difficult to miss their message, which is to support an AIDS-free generation by 2015. Now that it’s been 30 years since the discovery of HIV/AIDS, it blows my mind that a generation unaffected by this epidemic can...

Social Obsessions | Social Cyber Deals!

Sevenly It’s holiday time! That’s means we’re all scrambling to come up with perfect gift ideas while we check off our list this year. Usually charity and gift-giving would fall into two seperate categories, and while many of us want to give back over the holidays, work, life, and family tend to take up most...
Events | GMHC's Fashion Forward Benefitting AIDS Prevention

Events | GMHC’s Fashion Forward Benefitting AIDS Prevention

Last week I attended a fundraiser called Fashion Forward, an annual charity event held by the Gay Men’s Health Crisis (GMHC) that raises money for HIV/AIDS prevention awareness. It was such a huge event (700 guests!) and I was truly thrilled to see so many people come out to support a worthy cause. Actress Tracee Eliss...

Reblogged | Remembering Evelyn Lauder: Breast Cancer Research Advocate

New York Times Having fled Europe during the Nazi Regime, Evelyn Hausner settled into a relatively ordinary life with her parents (the owners of a dress shop chain), and attended public school on the west side of Manhattan. It was during her collegiate years at Hunter College that she met a naval officer trainee, Leonard...

Margherita Missoni’s Collection for OrphanAid

yoox Heiress to the Missoni legacy, Margherita Maccapani Missoni, has designed a capsule collection in support of OrphanAid Africa. Her inspiration for the ready-to-wear collection was “easy” style, derived from some of the 28-year-old model/actress’ favorite things. Proceeds from the line will benefit foster care for families and children living in Ghana. The pieces are a...