Tracey Lewis is a writer investigating the narrative, through journalism and brand association, behind modern-day cultural connections, social responsibility, and corporate identity.
Pop Culture
Will and Jada Smith Bring Clean Water to Ethiopia

Will and Jada Smith Bring Clean Water to Ethiopia

Guys! It’s been way too long since my last post (I could go on and on about how busy this year has been so far! But in the interest of time, stop by traceylewis.com to see photos from some of my recent adventures). Now, fast-forward to an email I received from charity: water today about Will...
Making Volunteering More Popular By Making It More Relevant

Making Volunteering More Popular By Making It More Relevant

Huffington Post This past weekend, a medical professional that I had run into started telling me that he is interested in philanthropy. Intrigued, I asked him what he had already been doing to serve his community and his response was that he isn’t doing enough. “I am waiting until I can do more financially,” he told...
Reblogged | How Charitable Are Celebrities?

Reblogged | How Charitable Are Celebrities?

Getty CNN recently published this article about celebrities who give back, posing the age-old question: are they doing it all for image’s sake? Honestly, when anyone is dedicating their time and money to a needy cause, that should be considered a good thing…and when celebrities do it, their action sets a great example for the...

MLB Star Ryan Howard Donates $1.2 Million To Philadelphia Schools

Zimbio This story particularly touches my heart because it takes place in my hometown – the wonderful City of Brotherly Love! The Philadelphia Phillies’ first baseman, Ryan Howard, announced that his foundation would provide $1.2 million in Adidas athletic gear to 61 schools within the Philadelphia School District. This is going to make a huge...
Social Obsessions | ONE and (RED) Launch 2015 Digital Quilt to fight AIDS

Social Obsessions | ONE and (RED) Launch 2015 Digital Quilt to fight AIDS

Join(RED) ONE.org and Join(RED) are great for launching interactive campaigns that are provocative and engaging. Most importantly, it’s never difficult to miss their message, which is to support an AIDS-free generation by 2015. Now that it’s been 30 years since the discovery of HIV/AIDS, it blows my mind that a generation unaffected by this epidemic can...
Events | GMHC's Fashion Forward Benefitting AIDS Prevention

Events | GMHC’s Fashion Forward Benefitting AIDS Prevention

Last week I attended a fundraiser called Fashion Forward, an annual charity event held by the Gay Men’s Health Crisis (GMHC) that raises money for HIV/AIDS prevention awareness. It was such a huge event (700 guests!) and I was truly thrilled to see so many people come out to support a worthy cause. Actress Tracee Eliss...

Lady Gaga Announces Born This Way Foundation

Getty You would think that in this day and age, people would embrace differences. That is seeing as though modern-day visionaries are as diverse as Mark Zuckerburg and Oprah Winfrey; and throughout history they have been as eclectic as Albert Einstein and Pablo Picasso. So it’s puzzling why bullying for being different would even be...

Famine is the New F*** (and It’s a Manmade Issue)

ONE.org Co-Founder of ONE.org, Bono, is encouraging us to spread the word about the famine in Somalia. The drought has killed 30,000 children in three months and is the worst devastation of its kind in 60 years. To bring awareness to the issue, Jessica Alba, Colin Farrell, George Clooney, Jaime Lee-Curtis and a group of...

Reblogged | Celebrities Who Survived Breast Cancer

There was a nice slideshow posted on the Huffington Post titled, “Celebrities Who Have Kicked Breast Cancer, Help Others Do The Same”. Most of us have heard these ladies’ stories before, but it’s always motivating to see strong women kicking butt — whether its battling cancer or otherwise! Seeing how these stars have allowed their...