Tracey Lewis is a writer investigating the narrative, through journalism and brand association, behind modern-day cultural connections, social responsibility, and corporate identity.
Business

The “Love Bus” That Inspires Random Acts Of Kindess

There was a time when Philadelphia was known as the ‘City of Brotherly Love,’ but now the term is sort of a satirical moniker as Philly faces murder rates comparable to those of troops who died in the Iraqi war. With Philly leading the nation’s largest cities in homicides, it has gotten so bad that...

High-End eRetailer, Community Collection, Brings Designers and Shoppers to a Worthy Cause

Community Collection This is easily one of my favorite finds thus far. I am an online shopaholic, especially because I have a mild phobia about shopping in stores (more like, it irritates the life out of me!) And there’s something special about discovering designer deals on the Web. Community Collection is a brand new luxury...

Supermodel BFF Bracelet x nOir Jewelry Raises Money For the Horn of Africa

What’s that cute little bracelet all of the models are wearing on the red carpet? Well not only is it fabulously reminiscent of the Crayola-hued gimp bracelets we used to make as kids, but it’s also raising awareness for the famine in Somalia. nOir Jewelry paired up with the model-focused website Modelinia to create the limited edition Beautiful...

Nike Auctions Limited Edition “Back to the Future” Sneakers for Parkinson’s Disease

Nike Anyone remember those futuristic high tops Marty McFly wore in Back to the Future 2? Of course we do! But far be it for anyone to actually get their hands on a pair in the real-live breathing world…until now. Nike produced the LED-laced rechargeable Nike Mag (or ‘magnetic levitation’) sneaker to help raise funds for...

Shop! Sip! Support Charity! It’s Fashion’s Night Out in New York City

If my posts slow down over the next week, it’s because my time is sure to be stretched as I will be on Fashion Week duty, covering a bunch of the shows, events, and parties. Nonetheless, tonight is the Third Annual Fashion’s Night Out, the consumer-crazed kick off for Mercedes-Benz Fashion Week in New York...

Pure Citizen’s Flash Sales Deliver Goodness to Shoppers

Pure Citizen Let’s say you have a passion for fashion, but you’re equally passionate about giving back to causes that help change our world. On a less-than-Rockerfeller budget, can the two co-exist? Sure they can, if you’re a pure citizen. And by that, I mean that you’re a member of the consciously cute flash sale...

Project Runway’s Gretchen Jones Designs Charity Jewelry Line for Piperlime

Piperlime While I was putting together my blog on charitable fall fashion, I discovered Gretchen Jones’ jewelry line for Aid to Artisans. You might remember Gretchen as the controversial winner of Project Runway Season 8; but since then she has been super productive launching her own clothing line, mothlove, and collaborating with Gap’s footwear and...

Barneys Will Donate 25% of Proceeds from Gaga’s Holiday Campaign to Charity

Perhaps Santa and his elves weren’t ever your thing. You’ve always believed the Gingerbread Man had commitment issues and that Rudolph the Red-Nosed Reindeer (clearly) had a chronic ‘allergy’ problem. Maybe…just maybe…you’re a little monster who would feel more at home in Lady Gaga’s holiday workshop. This winter, if you traipse your wooden sleigh (or...

The Treasures Hidden Inside Nordstrom’s New Charity Store (Photos)

Vogue Nordstrom is opening a new concept store, Treasure & Bond, in New York’s Soho area this Friday. So, what can you expect from a store that donates 100% of its proceeds to charity? Let me say, first, that this is no Goodwill. With Vogue’s Anna Wintour behind the idea and with Nordstrom’s upscale shopper...